Our highly educated marketing team can support you within all marketing processes for creating, communicating, exchanging, and delivering offerings increasing company value for customers, partners, and society. All of these processes are made with a maximum effort within 8P´s on a professional level. We fully understand the importance of defining KPIs before any marketing act begins and customizing our analysis motions according to the needs of each client.
Brand Management
We know how to make, gauge and use the value of your brand. Building and manage a company's brand value is the key point to reach the required goals. Thanks to the strong marketing department, IQ Group is perfectly prepared to develop a way for the unique market position. We will provide you with all the processes starting from identifying and setting of the positioning, through planning and implementation of marketing programs, measurement and interpretation of the brand performance, up to increase the value itself. Besides the standard Brand Management processes, we are able to protect your brand within chosen countries or worldwide.